...For too long the resorts of
and Hua Hin have been linked with a "&" for no valid reason. There is no reason why they should be linked, they are both in different provinces,
in Petchaburi and Hua Hin in Prachuab Kirikhan and each has their own sector of the travel market. "Cha-Am is a retreat, it’s an escape from Bangkok," explains Danny Chan, General Manager of The Regent
, "The guest who likes to come here will not enjoy Hua Hin and most definitely not Pattaya. The appeal of
is that it has no night life!"The charm of
is what it can offer families with young children or those in the golden years of their life that are either close to retirement or are already enjoying it, a quiet well ordered lifestyle free from the hassle of beach vendors.